Sample Introduction Letters

The introduction letter is a bio that describes you. The introduction letter can also be an advert in disguise. It may be written with the aim of also persuading readers to make a decision that benefits you. The introduction letter is as much about you as it is about how what you say about yourself benefits the readers, their loved ones, a customer, a stakeholder . . . .

Examples include the introduction letter that a new teacher may write parents to let them know that she will now be their children's math teacher, for example . . . the letter that a new daycare may write young moms in a neighborhood to let them know that they are the most conveniently located daycare around . . . the letter that a family new to the area may write to families in the neighborhood to introduce themselves . . . .

An introduction letter should not be more than two pages long. That said, the length of the letter is not a sacrosanct rule. Include everything useful and of importance to the reader, even if it means more pages.

Understatement works best. Don't overemphasize key points. Include a couple of testimonials if you can. You will also do well to aim for a Flesch-Kincaid Grade Level score of 7.5 or lower.